
WHAT WE EAT
What We Eat is a VR installation about the nature of non-organic farming.
As the audience, you inhabit the body of a cob of corn... yes, an actual corn cob! When looking down, you discover your green stalk body. Looking up to the sky, you feel the warmth on your cheeks from the sun, and the wind on your skin, and around you are your corn friends, dancing and following your every move. Suddenly the clouds turn dark and drones come flying over you, literally spraying you in nasty smelling pesticides that now cover your body. Everyone around you starts turning unnaturally green.
What We Eat is an insightful learning experience. The immersive experience catches the attention of the audience and raises awareness of their everyday purchases. This experience is great for schools, food markets and conferences, as well as supermarkets.
Interactive VR / Location-based VR
Purpose Promoting organic farming
Director MANND
Partners Rovango Studio
Duration 3 min
Genre VR Installation
Year 2018
A Royal Event
Photo: Alex Schütt
50th birthday celebration
MANND had the incredible honour of showing What We Eat to His Royal Highness Crown Prince Frederik of Denmark (now King Frederik X of Denmark) in relation to His Majestys’ 50th birthday tour to Aarhus in May 2018









Credits
Creator & Producer MANND
3D visuals & Interactivity Rovango Studio