ERA360
The ERA 360 virtual fashion show premiered at Copenhagen Fashion Week in January 2019. The show was created for VIA Design Herning and expanded the concept of traditional catwalk shows.
Together with VIA Design & Business we developed and directed an innovative fashion concept using immersive technology to promote the collections of their graduates and upgrade their traditional annual fashion show. The final product consists of 12 virtual reality 360 fashion films and an augmented reality app showcasing 3D scannings of the graduates’ design projects through the method of photogrammetry.
Tags Virtual Reality / Augmented Reality / Photogrammetry / 360 video
Client VIA Design & Business
Purpose Promoting graduate projects from VIA Design
Director MANND
Duration 30 minutes
Genre Virtual Fashion Exhibition
Year 2020
Watch the teaser!
From Copenhagen Fashion Week 2020
3D fashion models
Use your mouse to interact with them.
See the full catalogue of 3D models in high resolution here.
The ERA 360 virtual fashion show premiered at Copenhagen Fashion Week, January 2019
Credits
Creator and producer MANND
Owner VIA Design & Business
AR application producer Nikolaj Stausbøl from Manyone,
Photogrammetry models produced by Rigster
Main sponsor DALI Headphones
Behind-the-scenes video produced by VIA Design
A sincere thanks to the 11 talented young designers from VIA Design & Business.
